Links otherwise referred to as hyperlinks are used to navigate through pages of a website; these links are most commonly located in a main horizontal area near the top of the page, or vertically down the left side of the page. The aforementioned usually house the most important links and navigate the visitor through the top level pages of the website. Other links can be found throughout the content of a page and can link to secondary pages within the site, or they can even point to entirely different websites.
Links are usually easy to recognise, remember the webmaster wants visitors to peruse their website so usually have their links stand out from the rest of the content by having them stand out a different colour from the rest of the content like this, others opt for the text to be underlined when the user rolls over. Another way to identify a link is to hover over the item, if the item is a link your cursor arrow will turn to a hand.